As we age, our beauty routines often evolve, demanding products that cater to our changing needs. One area that deserves special attention is mascara; the best mascara for mature women should enhance the eyes without clumping or smudging, and should ideally nourish the lashes too. With so many options available, finding the right product can feel overwhelming. In this article, we’ve narrowed down the top 10 mascaras available on Amazon specifically for mature women in 2024.
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Prime Prometics PrimeLash Mascara for Older Women – Volumizing, Incredible Length in 2 Coats –... | $28.00 | Buy on Amazon | |
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Neutrogena Healthy Lengths Mascara for Stronger, Longer Lashes, Clump-, Smudge- and Flake-Free... | $6.34 | Buy on Amazon | |
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Mascara for Older Women 60 Plus, Prime Mascara, Lengthening & Strengthening Lash Mascara for Mature... | $9.99 | Buy on Amazon | |
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Rumi Cosmetiques VolumeCare+ Mascara For Older Women - Extreme Length and Volume 2-in-1 Formula - No... | $35.00 | Buy on Amazon | |
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L’Oreal Paris Makeup Voluminous Original Volume Building Mascara, Black Brown, 0.28 fl; oz. | $9.75 | Buy on Amazon | |
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essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free &... | $4.99 | Buy on Amazon | |
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Lancôme Lash Idôle Lash-Lifting & Volumizing Mascara - Black Mascara for Instant Volume, Length &... | $30.00 | Buy on Amazon | |
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L'Oreal Paris Voluminous Makeup Lash Paradise Mascara, Voluptuous Volume, Intense Length, Feathery... | $9.97 | Buy on Amazon | |
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Mascara for Older Women 60 Plus, Brown Mascara Volume and Length for Mature Women with Thinning... | $7.99 | Buy on Amazon | |
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Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining,... | $8.32 | Buy on Amazon |
Buying Guide for the Best Mascara for Mature Women
When searching for the best mascara for mature women, several factors need to be considered:
1. Formula and Ingredients
Look for mascaras that are enriched with nourishing ingredients like vitamins, peptides, and essential oils. Hydrating formulas can help avoid brittle lashes, common as we age.
2. Brush Type
Different brush types offer various effects. A curved or hourglass brush can help lift and define lashes, while a bristle brush is good for volume.
3. Volume vs. Length
Decide whether you prefer volume, length, or a combination of both. Many modern formulas offer a blend of both, but knowing your preference can help narrow down your choices.
4. Waterproof vs. Washable
Waterproof mascaras are great for long-lasting wear but can lead to lash breakage during removal. Washable options are easier to remove but may smudge throughout the day.
5. Ease of Removal
Choose a mascara that allows for easy removal to protect your lashes and the delicate skin around your eyes.
6. Allergy and Sensitivity Testing
If you have sensitive eyes, look for hypoallergenic options that are fragrance-free and ophthalmologist-tested.
With these criteria in mind, let’s dive into the top 10 mascaras available on Amazon that are perfect for mature women in 2024.
Top 10 Best Mascaras for Mature Women
1. L’Oreal Paris Voluminous Lash Paradise Mascara
This fan-favorite combines the best of versatility and performance. Known for thickening and lengthening lashes without clumps, it offers a soft, feathery finish.
The formula contains nourishing ingredients for added lash health, making it ideal for mature women who seek volume without compromising comfort.

- Volumizing And Lengthening Mascara: Full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length. 20x more volume and up to 2x more length. Based on a consumer claims study, November 2020
- L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
- Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
- Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
- Perfect To Pair With: L'Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long-lasting, fade-proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 hours
2. Maybelline Lash Sensational Sky High Mascara
Providing a unique blend of volume and length, this mascara is specifically designed to cope with fine lashes often experienced as we age.
With its flexible brush, it effectively coats each lash from root to tip. The formula also lends a long-lasting effect, perfect for day-long wear.

- Lengthening Mascara: This volumizing washable mascara formula is infused with bamboo extract and fibers for long, full and lightweight lashes that don't flake or smudge
- Lash Extension Brush: Features our exclusive Flex Tower mascara brush that bends to volumize and extend every single lash from root to tip; Ophthalmologist and allergy tested, suitable for sensitive eyes and contact lens wearers
- It's All in the Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows and mascara collections are designed to transform your look
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
3. Tarte Cosmetics Lights, Camera, Lashes 4-in-1 Mascara
Tarte’s 4-in-1 mascara promises to lengthen, curl, volumize, and condition lashes.
The conditioning ingredients help rejuvenate lashes, making it a fantastic choice for mature women concerned about lash health after years of wear.
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4. Clinique High Impact Mascara
Designed for sensitive eyes, Clinique’s High Impact Mascara delivers natural-looking volume.
Its formula is safe for those with allergies and sensitive skin, ensuring lashes look full without the risk of irritation.

- BUILDABLE VOLUME MASCARA: Buildable volumizing and lengthening mascara adds lush volume and length—and it resists clumping.
- NATURAL TO BOLD LASH MASCARA: The easily layerable volumizing mascara formula allows you to create looks from natural-looking volume to bold drama.
- MASCARA WAND DEFINES + SEPARATES: The soft fiber brush combs and separates lashes for gorgeous definition.
- THE CLINIQUE EYE SAFETY PROMISE: Like all Clinique eye makeup, High Impact Mascara is ophthalmologist tested, safe for sensitive eyes, and safe for contact lens wearers. It’s also allergy tested, 100% fragrance free.
- BUILT ON DERMATOLOGICAL SCIENCE: As a dermatologist-guided brand, Clinique’s commitment to safety starts with skincare science. We partner with the best minds in dermatology and formulate for all skin types, tones, concerns—in service of all skin.
5. Covergirl Lash Blast Clean Volume Mascara
This mascara stands out for its eco-friendly formula, boasting clean ingredients without sacrificing performance.
It provides volume while being gentle on the eyes, making it an excellent choice for mature women who want a natural look.

- TURN UP THE VOLUME: COVERGIRL Lash Blast Clean Volume Mascara provides 10x the volume of bare lashes; Applicator brush separates and defines for visibly longer, fuller lashes
- CLEAN, VEGAN FORMULA: This lash-loving vegan mascara is infused with argan and marula oils and is formulated without parabens, sulfates, talc, or mineral oil
- FSC CERTIFIED: Packaging is made from 80% recycled paper from well-managed forests
- CRUELTY-FREE: COVERGIRL products are Leaping Bunny Certified by Cruelty-Free International, meaning they are never tested on animals
6. Dior Diorshow Iconic Overcurl Waterproof Mascara
If you’re looking for a high-end option, this mascara offers excellent curl and a lash-lifting effect.
The waterproof formula stays intact for hours, making it suitable for long days or special occasions without fear of smudging.

7. Benefit Cosmetics They’re Real! Mascara
Recognized worldwide for its effectiveness, this mascara lifts and separates lashes for a wide-eyed look.
The long-lasting formula prevents smudging and flaking, ensuring a polished appearance throughout the day.

- They're real! lengthens, curls, volumizes, lifts & separates. Our jet black, long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!
- Item Package Length: 2.54cm
- Item Package Width: 5.08cm
- Item Package Height: 14.605cm
8. Buxom Lash Waterproof Mascara
This product promises to deliver intense volume. With an hourglass-shaped brush, it separates lashes while adding drama.
Its waterproof formula makes it a reliable choice for any occasion, providing impressive staying power without compromising comfort.

- Hourglass-shaped brush boasts dense molded bristles that grip every hard-to-reach lash for dramatic definition, major length, and serious curl
- Delivers 3x volume in a single stroke
- Clump-free
- Glossy, patent leather pigments
- Ophthalmologist-tested
9. Milan M.A. Amplified Mascara
Milan’s formula excels at enhancing volume while remaining lightweight on the lashes.
Perfectly suited for daily wear, this mascara defines tired lashes while ensuring a comfortable application.

- MASCARA FOR EVERY EYE: This iconic formula is highly rated for a reason! Our luxurious 10-in-1 mascara builds, lifts and dramatizes for sky-high lashes in a single stroke. Who doesn’t want voluminous and lengthening mascara?
- STATE-OF-THE-ART BRUSH: The Elite brush is designed to coat lashes from root to tip and tapered end delivers sleek, even saturation. Combs and separates to volumize and define each and every lash.
- CRUELTY-FREE BEAUTY WITH RESULTS: The plant-based formulation protects and conditions, without smudging, flaking or clumping and is made without parabens, D5, TEA, alcohol or perfume. In a consumer panel survey, 94% saw doubled lash thickness, 91% saw dramatic volume in one stroke, and 91% saw instant curl and lift in lashes.
- TIPS & TRICKS: For best results, Highly Rated Mascara may require initial priming on first use by pumping the brush into the vial to distribute the product evenly.
- WE ARE MILANI: Born in East LA, we've always been connected to the rich diversity of our neighborhood, because it’s a place that truly embodies the melting pot of Los Angeles. We're not inspired by couture and top models. Our passion is real people, living real lives. Beauty is for everyone. No matter who you are or where you come from, we're here to fuel your self-expression with makeup for every shade, attitude, and ethnicity. No judgment. No exceptions.
10. Lancôme Monsieur Big Mascara
This luxurious mascara promises incredible volume with a rich black formula that glides on smoothly.
The large brush helps create beautifully defined lashes, perfect for those seeking bold drama in their look.

- VOLUMIZING MASCARA, with a false lash effect providing up to 12x more volume* and up to 24H of wear for your most dramatic lashes yet.
- VOLUMIZING & LENGTHENING, is smudge-proof and does not flake.The soft brush and wavy fiber bristles deliver high intensity ultra-black pigments, evenly coating each lash for clump-free volume.
- WAVY FIBERS, Innovative bristle fibers for quick volume and sensorial application.
- BIG FORMULA, our blackest formula with longwearing polymers and volumizing supple waxes.
- FRANCE HAS A WORD FOR BEAUTY: LANCÔME - Since its founding in 1935 by visionary parfumeur Armand Petitjean, the luxury brand has been synonymous with efficacy, innovation, and French elegance.
Conclusion
Achieving a beautiful eye look as we age shouldn’t be a hassle. The best mascara for mature women enhances the natural beauty of lashes while prioritizing care and comfort. Each of the mascaras listed above has unique factors that can cater to your specific needs, whether it’s volume, length, or formula sensitivity.
As you select your next mascara, consider our buying guide, assess your preferences, and explore these fabulous options available on Amazon in 2024. With the right mascara, you can flaunt your beautiful lashes and feel confident at any age.
Last update on 2025-02-14 / Affiliate links / Images from Amazon Product Advertising API | votechriscarrillo.com is a participant in the Amazon Associate program and will earn from qualifying purchases.