Brass can be a welcome addition to interior design—or, for that matter, a party band—but it’s decidedly less charming in the hair. Enter the best blue shampoo. When brassiness appears, colored hair takes on unwanted warm hues, including orange or red tints to brown hair and yellow or gold in ashy blonde tresses. The best blue shampoos help you keep your cool, neutralizing unwanted tones while delivering added benefits like softness and shine. However, blue shampoos aren’t for everyone. They’re not the same as everyday shampoos; and, nope, they’re not purple shampoos, either. To help us dive into the blue—and why, precisely, it belongs in some cleansing regimes—we solicited tips from celebrity stylists and color experts. Discover their favorites, plus everything you need to know about the best blue shampoos for brunettes, highlighted hair, and more, below.
- Toning Blue Shampoo: Neutralizes unwanted brassy, orange undertones in dark blonde, brunette, and highlighted hair.
- Multi-Tasking Properties: Professional toning shampoo deposits blue-violet pigments to neutralize brassy tones in just one wash.
- Key Benefits: Nourishing shampoo suitable for both color treated and natural hair to enhance and restore cool tones.
- Brass Off Collection: Includes the Brass Off Shampoo (moderate toning), Pigmented Conditioner (light toning), Neutralization Mask (maximum toning) and Leave-In Spray (buildable toning).
- Suggested Use: Wearing suitable gloves, apply to wet hair, lather and rinse well. Follow with Brass Off Conditioner for added neutralization. For enhanced neutralization, leave shampoo on for 2-3 mins and use every other wash.
- ACHIEVE BRIGHTER, COOLER BRUNETTE - This blue conditioner works with Blue Crush shampoo that utilizes basic and nitro dye technology to crush brassy tones
- FORMULATED WITH CRUSHED BLUE PIGMENTS -The Blue Crush System is made of Crushed blue pigments to cleanse and neutralize strands while moisturizing and nourish for a cool brunette tone
- MINIMIZE STAINING -The Blue Crush Shampoo & Conditioner is formulated with a tri-dye blend and a dual penetration system to maximize hair penetration and minimize skin penetration This means no bathroom staining and no need to use gloves!
- REVIVES & MOISTURIZES BRUNETTE HAIR - Transform stubborn brassy tones while achieving alignment, shine, and smoothing with this tone correction and smoothing conditioner!
- SAFE FOR DYED HAIR OR NATURAL BROWN HAIR - A conditioner for color treated hair and natural hair Peroxide-free, ammonia-free
- Joico Color Balance Blue Shampoo gently cleanses and neutralizes unwanted orange and brassy tones while boosting shine and controlling static.
- BLUE PIGMENTS directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.
- GREEN TEA EXTRACT AND UV ABSORBERS help fight fading and tonal change to keep color looking great.
- SMART RELEASE TECHNOLOGY, our one-of-a-kind liposome delivery system, packs a punch – continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
- KERATIN, a protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthy-looking locks.
- The Blue Shampoo gently cleanses while targeting to counteract orange and copper hues, and the nourishing conditioner helps to lock in color vibrancy, leaving your locks looking fresh, vibrant, and effortlessly chic.
- This blue conditioner helps counteract orange and copper hues while working to preserve the brilliance of cool-toned hair colors. Transform your haircare routine with Luseta Blue conditioner. Neutralizes Unwanted Tones Without Color Alteration.
- Helps manage brunette & orange hair. This shampoo and conditioner set is also suitable for color treated and dyed hair. It helps you to achieve a balance between hair coloring and hair care.Always perform a strand test before full application.
- Sulfate, Phosphate & Paraben Free.Individual results vary based on hair type, processing history, and proper usage. For optimal toning, follow directions carefully regarding application time and frequency.
- We offer a 100% Satisfaction Guarantee. If you are unsatisfied with our color brightening blue shampoo & conditioner set, let us know.
- Ideal, for grey, super lightened, or decolored hair
- Violet pigment tones down unwanted yellow hues on grey, light blonde, or streaked hair, Die Fanola No Orange Pflegemaske ist eine wirksame Haarkur für in dunklen Farben coloriertes Haar
- No Orange ist mit blauen Farbpigmenten angereichert, die rote oder kupferfarbene Reflexe effektiv überdecken und aus dunkel gefärbtem Haar verschwinden lassen
- Die Haare schimmern nach der Anwendung wieder in satten Brauntönen
- Mit ihren wertvollen Inhaltsstoffen sorgt die Maske für wunderbar gepflegtes und geschmeidiges Haar
- Neutralizes brassiness on brunette hair after one use
- Repairs, protects & hydrates all hair types & textures
- SLS/SLES free, paraben free & phthalate free
- Vegan & cruelty free
- Recyclable bottle
- For Light Brown to Medium Blonde Hair: Care for color-treated hair with Blacklight Blue Shampoo by Oligo Professionnel. This vegan shampoo is an argan oil and amino acid-infused toning conditioner specifically formulated for hair levels 5 (Light Brown) to 7 (Medium Blonde).
- Easy to Use: Our blue conditioner is easy to incorporate into your hair care routine. Simply apply on damp hair, lather evenly, and rinse. Repeat application and leave for 2 to 5 minutes. Use the blue toning shampoo once a week or whenever brassiness re-appears.
- Upgrade Your Hair Care Regimen: To maximize the nourishing benefits of the Blacklight blue toner for brassy hair, use it in tandem with Blacklight Blue conditioner. When applying the blue shampoo and conditioner, use gloves to avoid hand or nail staining.
- Great Value: A bottle of our color care shampoo contains 8.5oz of product. This is also a sulfate, salt, and paraben-free anti brass shampoo for an effective blue toner for blonde hair, bleached, highlighted, or brunette hair.
- Decades of Oligo Legacy in Each Bottle: Oligo Professionnel styling products for fine hair are stylist-approved and backed by 3 decades of expertise in the hair and cosmetics industry. Our brand lives by the virtues of Consistency, Reliability, Performance, and Excellence.
- Color-enhancing shampoo brightens and refreshes blonde, highlighted and silver hair.
- Renews and refreshes faded highlights and ash-toned hair.
- Removes the dull yellow in silver hair, and leaves hair shiny without residue.
- Toning Sulfate Free Shampoo & Conditioner: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo and Conditioner that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
- Hydrating Formula: Color-treated hair requires special care. This moisturizing shampoo and conditioner is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
- For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
- Vegan Shampoo and Conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
- Pigmented Conditioner: Infused with blue-purple pigments and ceramide, helps remove brassy undertones in just one wash. For Lightened Brunettes.
- Multi Tasking properties: Neutralizes brassy tones while refreshing hair with cool tones.
- Key Benefits: Gives hair 2x more moisture and shiny, stronger hair. Nourishes, softens, and hydrates hair.
- Brass Off Collection: Includes the Brass Off Shampoo (moderate toning), Pigmented Conditioner (light toning), Neutralization Mask (maximum toning) and Leave-In Spray (buildable toning).
- Suggested Use: For light neutralization: shampoo your hair with your favorite Matrix shampoo, then apply a quarter size amount of Brass Off Blue Conditioner. Leave on for up to 3 minutes, then rinse. For moderate neutralization: shampoo your hair with Brass Off Blue Shampoo. Apply a quarter size amount of Brass Off Blue Conditioner, leave on for up to 3 minutes, then rinse
What is a Blue Shampoo?
Got brassiness? Blue shampoo may be for you. “Blue shampoo effectively neutralizes brassy or orange tones in darker or brunette hair,” says New Jersey hairstylist Jennifer Korab. “It contains blue pigments that help maintain cool and balanced hues. [Blue] shampoo is ideal for brunettes with highlights or balayage, those with color-treated dark hair, and those with naturally dark hair looking to remove unwanted warm tones.” Of note, blue shampoos don’t only cater to dark-haired beauty aficionados. Some offerings, including Davines’ Heart of Glass Silkening Shampoo, are specifically designed to clarify hues in all shades of blonde.
Top 10 Best Blue Shampoos on Amazon
1. Matrix Total Results Brass Off Shampoo
Matrix Brass Off Shampoo is a favorite among many for its ability to neutralize unwanted orange tones while infusing hair with moisture and shine. This shampoo is enriched with vitamin E, which helps nourish the hair. It’s suitable for both blondes and brunettes, making it a versatile choice for anyone looking to maintain their hair color.
Size: 10.1 fl. oz.
Amazon review: 4.5/5
“I like the blue shampoo by Matrix. It’s hydrating and is suitable for both blondes and brunettes.” —Lucille Javier
- Anti-Brass Toning Blue Shampoo: Brass Off shampoo neutralizes unwanted orange undertones in dark blondes and brunettes across multiple levels who lighten their hair for a refreshed cool-toned color
- Multi-Tasking Properties: Professional toning shampoo deposits blue-violet pigments to neutralize and reduce brass and red tones while cleansing hair without stripping color and hydrating hair
- Key Benefits: Nourishing shampoo suitable for both color treated and natural hair to enhance, restore, boost cool tones, cleanse and nourish dark blonde, brunette and highlighted hair or natural hair
- Brass Off Collection: When used as part of a regimen, Brass Off shampoo and neautralization mask work to tone brassy, orange-toned hair in a single wash. Conditioner used to moisuturize inbetween salon
- Suggested Use: Wearing suitable gloves, apply to wet hair, lather and rinse well. Follow with Brass Off conditioner. For boosted results, leave shampoo on for 2-3 mins and use shampoo every other day
2. Joico Color Balance Blue Shampoo
Joico Color Balance Blue Shampoo is known for its smart-release technology that instantly reduces unwanted brassy tones. This shampoo is particularly effective for lightened brunette hair. It contains nourishing ingredients such as keratin and rosehip oil, which help strengthen and protect the hair.
Size: 10.1 fl. oz.
Amazon review: 4.6/5
“This shampoo is a game changer for my highlighted hair. It keeps my color fresh and vibrant.” —Emily R.
- Joico Color Balance Blue Shampoo gently cleanses and neutralizes unwanted orange and brassy tones while boosting shine and controlling static.
- BLUE PIGMENTS directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.
- GREEN TEA EXTRACT AND UV ABSORBERS help fight fading and tonal change to keep color looking great.
- SMART RELEASE TECHNOLOGY, our one-of-a-kind liposome delivery system, packs a punch – continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
- KERATIN, a protective protein found naturally in hair, actively seeks out damage and helps repairs hair by replacing lost proteins. The result? Stronger, healthy-looking locks.
3. dpHUE Cool Brunette Shampoo
dpHUE Cool Brunette Shampoo is formulated with blue pigments that neutralize orange and red tones. It also contains conditioning ingredients like silk proteins and hibiscus flower, making it gentle enough to cleanse without stripping color. This sulfate-free shampoo is perfect for maintaining the vibrancy of your brunette locks.
Size: 8.5 fl. oz.
Amazon review: 4.4/5
“This shampoo is great because it doesn’t strip my hair of color while still neutralizing brassiness.” —Sarah T.
- KICK BRASS! - Made with specially formulated blue pigments, Cool Brunette Shampoo neutralizes brassiness and orange & red tones in brunettes as it cleanses hair.
- ADDITIONAL INGREDIENTS - The Silk Proteins in this gentle formula add softness and help prevent breakage. Hibiscus Flower Extract helps improve luster and increase brightness.
- BEST FOR BRILLIANT BRUNETTES - As the name implies, Cool Brunette was made specifically for brunettes. If you have brown hair with blonde highlights, we recommend using our Cool Blonde Shampoo & Conditioner instead.
- HOW TO USE - Apply to wet hair, massaging through strands and into the scalp. Rinse thoroughly. For more intense results, leave on hair for up to five minutes. Follow with dpHUE Cool Brunette Conditioner.
- WHEN TO USE - Depending on how brassy your hair gets, we suggest using Cool Brunette anywhere from twice weekly to once every other week to maintain a natural, even brunette tone. However, it’s safe to use as often as needed.
4. Davines Heart of Glass Silkening Shampoo
Davines Heart of Glass Silkening Shampoo is designed specifically for blondes. It contains natural blue pigments derived from jagua fruit, which neutralizes unwanted warm tones. This Italian-made formulation is sulfate-free and infused with nourishing baobab extract, providing a glassy boost of shine.
Size: 8.45 fl. oz.
Amazon review: 4.5/5
“This shampoo is a must-have for blondes. It keeps my hair looking fresh and shiny.” —Jessica L.
- Provides nourishment and moisture.
- Balances unwanted reflects.
- Immediate illuminating action on natural and cosmetic blonde shades.
- Packaging made of post consumer recycled plastic, 100% offset.
5. Bondi Boost Brunette Booster Shampoo
Bondi Boost Brunette Booster Shampoo works wonders to remove unwanted brassiness. It’s recommended to use this sulfate-free shampoo on towel-dried hair and let it sit for 15 minutes for maximum toning and hydration. The blue pigment neutralizes orange and yellow tones, creating a clean, cool brunette.
Size: 16.9 fl. oz.
Amazon review: 4.3/5
“This shampoo is amazing for keeping my brunette color fresh and vibrant.” —Megan K.
- DEEPER BRUNETTE COLOR - Discover a deeper brunette color for natural or color treated hair with our unique combination of natural ingredients - natural cocoa and evening primrose oil
- NOURISH DRY HAIR - Leave your hair lustrous and shiny by locking in essential moisture
- NATURAL COCOA AND PRIMROSE OIL - This blend of ingredients was specifically designed to elevate your brunette color and give you indulgent shades of brunette hair
- NATURAL AND COLOR TREATED HAIR - Whether your brunette is natural or treated, John Frieda Visibly Deeper Shampoo will help your color get to the richness you desire
- HEALTHY TEXTURE AND WEIGHT - Infused with natural ingredients designed to add richness, lightweight texture, and depth to your hair while intensifying color for all shades of brunette
6. Eva NYC Brass to Sass Brunette Shampoo
Eva NYC Brass to Sass Brunette Shampoo effectively neutralizes brassy tones while nourishing and adding shine to brunette hair. It contains blue tansy extract to diminish brassy tones and is packed with antioxidants, making it a great choice for maintaining healthy hair.
Size: 8.8 fl. oz.
Amazon review: 4.1/5
“This shampoo is great at neutralizing brassy tones in brunette hair. It’s really hydrating.” —Katie B.
- For Salon-Like Brunette Hair - Restore your hair’s radiance with our Brass to Sass toning Conditioner. This blue conditioner for brunettes refreshes your hair’s deep brunette color with its bright blue hue, eliminating brassy red and orange tones. Enjoy a salon-worthy look every time!
- Softens and Moisturizes Your Hair - This blue conditioner contains Blue Tansy, which produces natural blue oil to condition and combat dryness. It is also nutrient-rich, free of sulfates, and ultra-moisturizing to keep all hair types feeling touchably soft.
- Nourishes from Scalp to Ends - Using our shampoo & conditioner for brunettes is an excellent way to give your hair some TLC. This blue toning conditioner contains Spirulina and Juniper Berry. They feed each strand with fatty acids, vitamins, and amino acids to give hair a healthy look and feel.
- Works on Natural and Colored Hair - Neutralize red and orange tones when you use our brunette collection. It acts as a blue toner for orange hair and is suitable for natural, highlighted, or dyed brunette hair, plus keratin, Brazilian, and color-treated ones. This blue conditioner for brunettes smells amazing, too!
- A Vegan Conditioners Formula You Can Trust - Cruelty-free and non-GMO, Eva NYC hair products contain no parabens, sulfates, or phthalates. This blue shampoo will give your hair the exceptional care it deserves.
7. John Frieda Blue Crush for Brunettes
John Frieda’s Blue Crush for Brunettes shampoo uses crushed blue pigments to neutralize orange hues. It’s formulated with a specialized tri-dye blend that maximizes hair penetration while minimizing staining on the skin. This shampoo is perfect for those looking to enhance their brunette color.
Size: 8.3 fl. oz.
Amazon review: 4.2/5
“This is the first shampoo that really took the orange color out of my highlights.” —Laura M.
- ACHIEVE BRIGHTER, COOLER BRUNETTE - This blue conditioner works with Blue Crush shampoo that utilizes basic and nitro dye technology to crush brassy tones
- FORMULATED WITH CRUSHED BLUE PIGMENTS -The Blue Crush System is made of Crushed blue pigments to cleanse and neutralize strands while moisturizing and nourish for a cool brunette tone
- MINIMIZE STAINING -The Blue Crush Shampoo & Conditioner is formulated with a tri-dye blend and a dual penetration system to maximize hair penetration and minimize skin penetration This means no bathroom staining and no need to use gloves!
- REVIVES & MOISTURIZES BRUNETTE HAIR - Transform stubborn brassy tones while achieving alignment, shine, and smoothing with this tone correction and smoothing conditioner!
- SAFE FOR DYED HAIR OR NATURAL BROWN HAIR - A conditioner for color treated hair and natural hair Peroxide-free, ammonia-free
8. Virtue ColorKick De-Brassing Shampoo
Virtue ColorKick De-Brassing Shampoo is made with all-natural botanicals and colorants. It contains a proprietary keratin protein molecule that penetrates the hair to fill any breakage. This shampoo is suitable for all hair colors, including silver and gray, and has a pleasant scent.
Size: 8 fl. oz.
Amazon review: 4.5/5
“This shampoo is fantastic for maintaining my silver hair without any unwanted warmth.” —Samantha R.
- A naturally tinted violet shampoo with a non-stripping, non-drying lather
- Works on all hair color shades
- Safe for color-treated and chemically treated hair.
- Silicone-free, sulfate-free, paraben-free, gluten-free & free of phthalates, synthetic colors & dyes
- Vegan
9. Aveda Blue Malva Shampoo
Aveda Blue Malva Shampoo is crafted from naturally derived ingredients and is known for its ability to neutralize brassy tones in all hair shades, especially blondes. It brightens grays and is gentle enough to tone away unwanted warmth without leaving a violet cast.
Size: 33.8 fl. oz.
Amazon review: 4.7/5
“This shampoo leaves my hair shiny and helps maintain my silver color.” —Nina T.
- AVEDA products are widely known for their use of pure plant and flower essences high performance plant based hair care
- Aveda is a cruelty-free brand
- Neutralizes brassiness in chemically-treated hair
- Its ability to intensify color
- English (Publication Language)
10. DevaCurl No-Poo Blue Anti-Brass Zero Lather Toning Cleanser
DevaCurl’s No-Poo Blue Anti-Brass Zero Lather Toning Cleanser is perfect for color-treated curls. It hydrates curls while neutralizing brassiness with its Smart Porosity Neutralizing Complex. This sulfate-free formula is dermatologist-vetted and contains shine-boosting ingredients.
Size: 12 fl. oz.
Amazon review: 4.3/5
“This product is a lifesaver for my curly hair. It keeps my color vibrant without drying it out.” —Tina W.
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Buying Guide for Blue Shampoo
When selecting the best blue shampoo for your hair, consider the following factors:
- Hair Type: Different shampoos cater to various hair types. If you have curly hair, look for a sulfate-free option that hydrates while toning.
- Ingredients: Check for nourishing ingredients like keratin, silk proteins, and natural oils that can help maintain hair health.
- Color Treatment: If your hair is color-treated, ensure the shampoo is sulfate-free to avoid stripping color.
- Frequency of Use: Some blue shampoos are gentle enough for daily use, while others should be used once a week to avoid over-depositing pigments.
- Desired Results: Determine whether you want to neutralize brassy tones, enhance shine, or maintain color vibrancy.
In conclusion, the best blue shampoos can help you maintain your hair color while keeping unwanted brassiness at bay. With the right product, you can enjoy vibrant, healthy-looking hair all year round.
Last update on 2026-03-04 / Affiliate links / Images from Amazon Product Advertising API | hishecozy.com is a participant in the Amazon Associate program and will earn from qualifying purchases.
